The Adventures of J.Blaze

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Monday, August 23, 2004

Add this buddy to your AIM buddylist

LOS ANGELES, California (Hollywood Reporter) --

"Who Wants to Be a Millionaire" will soon be the only syndicated TV series to add a real-time interactive element during production tapings. Anyone who adds the screen name "MillionaireIM" to their AOL Instant Messenger Buddy List feature can receive actual game questions via instant message (or mobile instant message, for those appropriately equipped).

Fans who aren't America Online members or AIM users can visit http://www.millionairetv.com to learn more and to download AIM for free. Then when contestants opt to "Ask the Audience" for assistance, the studio audience's answers will be added in with those sent by text-ers. More than 36 million people are active users of the AOL Instant Messenger service.

An additional lifeline option is another twist for the upcoming season of "Millionaire," which will tape from September 1-January 16. AOL's new IM component will be promoted on-air during "Who Wants to Be a Millionaire," within AOL Television and elsewhere.

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